Discussion about this post

User's avatar
Marty Neumeier's avatar

I remember a long TV interview of Sondheim in the 1980s. The interviewer asked how he knew where to put the songs in a musical. He said, "The songs should go in the exact spot where the dialogue can no longer contain the emotion." I thought it was so good that I used it in my work as a communication designer. I put the illustrations where the text could no longer express the emotion, the clarity, or the pacing I needed. And it worked!

Expand full comment
David Perlmutter's avatar

Sondheim was willing to experiment in an art form that tends to play it safe- those people are the ones who make a difference in the end.

Expand full comment
26 more comments...

No posts